Over the years, the use of Internet and online services has increased rapidly. In line with this trend, research is now slowly yet steadily moving towards the cyber world. There are literally no limits in what one can create online.
Online research has the ability to stand-alone, as well as being complementary to other survey programs, as it is flexible and versatile at the same time. With only one click of the mouse, all relevant data is within reach. Due to the borderless Internet reach, online research is able to bridge communication gaps at a more cost-effective manner, in the comfort of your own office.
Our CRCG Online Research offers the following services:
Custom Survey Design
Each survey will be designed based on the needs and the format of the questionnaire. The survey will be tested through a round of mock-up of the entire process by our researchers before being rolled out.
Multi Language Questionnaires
A customized feature, a multi language questionnaire allows respondents to choose their preferred language before they begin the survey. Our multi language questionnaires allows for a wider range of demographic to be surveyed.
To ensure your business gets the best analytical information possible; we provide analysis tools such as frequency tables and cross-tabulation. This will make the research findings understandable and less complicated.
Various reporting formats
The various reporting formats plays out instant reports in charts such as bar graphs and line charts. CRCG exclusive Online Survey Center (CRCG-OSC) helps< organizations gather vital information about current market trends, customers, competitors, and potential areas of growth by utilizing internet-based reporting tools to increase their reach of the sample. In addition, this method reduces the time and cost factor of conducting market research surveys. CRCG’s exclusive Online Survey Center (OSC) assists organizations to gather vital information about the ever-changing market trends,customers, competitors, and potential areas of growth through a detailed internet-based reporting tool. Online research will simultaneously decrease the time taken and also the various costs
CRCG currently operates two online panels; mainly CRCG Online and Shout!Box. They are both web-based community portals designed for panel members to express their opinions on products and services through one or a series of online surveys of conducting market research surveys.
Every member contributes in voicing out their opinions to the product leaders through a marketing research platform. Please feel free to add your voice to our group of consumers by shaping the future of products and services through our online panel. Active members will be rewarded with incentives and free gifts.
If you would like to find out more about our online research, or receive a quotation to conduct an online survey for your company, please contact us at firstname.lastname@example.org
Online Panelists And Non-Panelists
Online Panels are a growing phenomenon in the research industry. They bridge the gap between a population that is reluctant to cooperate with telephone surveys (and/or any other survey methods) and the organizations that need to know their perceptions and attitudes.
In order to complete a good research result, one must be able to identify the significance of the outcome against the sample size. Only then would a researcher be able to come out with a valid conclusion. Of course, it would be ideal if everyone is willing to provide their details prior to the research/survey, but let’s face it, the reality is not everything we would have liked it to be. Thus, we have two distinctive categories from online research: the Online Panelists and the Non-Panelists.
Online Panelists are a group of pre-screened respondents who have expressed their willingness to participate in surveys and/or research activities conducted by a host (research firm). In full, it means that these particular groups of people have initially provided their demographic details (name, age, average individual income, household income, lifestyle characteristics etc).
Online Panelists are a dedicated group that researchers can engage with and learn from, over time. Researchers are able to investigate the attitudes, behavior and opinions of existing or potential customers using interactive online surveys. The results are available almost instantly once a particular survey/research period has passed. With online panelists, responses too can be tracked over time according to the need of the research conducted.
CRCG currently operates two online panels, CRCG Online and Shout!Box. They are both web-based community portals designed for panel members to express their opinions on products and services through one or a series of online surveys. Hence, our clients are able to fully utilize CRCG’s online panelists to conduct respective surveys or research. We are able to provide a distinct online panelist that varies with their nationality, age, gender, race, income group, and other demographic attributes.
Non-Panelists/Third Party Sources
Perhaps the most distinctive attribute that differentiates Online Panelists and Non-Panelists is the fact that online Panelists are somewhat members of a particular online research hub, whereas non-panelists are non-members. When we say members, it is for the fact that the panelists provided research companies with their detailed information regarding their demographic profile and lifestyle behavior.
Non-panelists simply consist of public people, who ‘passed-by’ the opportunity to participate in a particular research activity, but failed/refused to commit their detailed information. Their main concern may be privacy, as they refuse to receive spam mails and such. However, it is hard to gauge the perception of such non-panelists, as they hardly participate in a series of research activities.
CRCG Online is also able to assist in conducting online research/surveys to non-panelists, through any third party sources (databases) provided by our clients. In some cases, clients require us to conduct a study on their existing set of customers. We will blast out of the research invitations, gather the research data, match and cleanse the data according to the profile acquired, and generate a report based on our findings
With the entire research process conducted online, the time taken to generate the final report will also be understandably shorter. Our team at CRCG is able to provide a timely report based on the research findings online.
Our web-based reporting is also able to do a cross-tabulation, as shown in the screenshot below, crossing the gender and the attributes.
Our web-based reporting system allows clients to be able to view real-time research findings, as they are based on existing data the time they are being generated. Should you need any more information regarding our web-based reporting system, kindly drop us an e-mail at email@example.com